A handbook of rhetorical devices - I think I've done this before.
<a href="<a href="http://www.newstatesman.com/Bookshop/300000092264">You">http://www.newstatesman.com/Bookshop/300000092264">You</a> may like this book I've been trying to order</a>
Chy
shit that didn't work. This is like 1997 all over again.
Chy